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ITB China is the leading B2B-Exclusive trade show focused on the Chinese Travel Market. ITB China in Shanghai brings together top and hand-selected buyers from Greater China with industry professionals from all over the world. It provides various networking events and a unique state-of-the-art matchmaking system to enhance networking and maximize business opportunities at the travel expo. Coinciding with the travel fair, the ITB China conference will take place enabling unprecedented knowledge transfer throughout the tourism exhibition.