From April 24 to May 1 of this year, international tourism events “Road Show” are held in three countries of the Far East – Malaysia, Singapore and Indonesia. These events, which take place in a B2B format, are organized by the State Unitary Enterprise “National PR-Centre” under the Tourism Committee in collaboration with the international travel company “MIKI TRAVEL ASIA”.
Our delegation includes representatives of the Committee on Tourism and the State Unitary Enterprise “National PR Center”, JSC “Uzbekistan Airways”, more than 25 local travel companies of Uzbekistan, as well as the Tashkent City Tourism Department, who will present their best offers through presentations on popular destinations, exchange experiences and opinions on the strategy and program for tourism development in all sectors and segments.
Today the first day of the event takes place in Malaysia, in the city of Kuala Lumpur. With words of greeting, the event was opened by the Ambassador of the Republic of Uzbekistan to Malaysia Gadoev Karomiddin Ibodovich.
Representatives of tour operators and travel agencies of the Far East specializing in international outbound tourism, representatives of MICE agencies interested in purchasing tours to Uzbekistan, representatives of the Uzbek embassies in Malaysia, Singapore and Indonesia, as well as media representatives are invited to the “Road Show”.
Cultural programs with performances by artists from Uzbekistan are also planned as part of the event.
t is worth noting that the delegation of Uzbekistan is holding a number of meetings with foreign partners to discuss prospects for cooperation in the tourism sector, aimed at promoting the tourism potential of Uzbekistan abroad and increasing the flow of tourists to our country.
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“Road Show” is an event format that is held with the aim of attracting new partners, investors, as well as to build loyalty in existing ones. In other words, it is a tool for creating a company image. Often a “Road Show” event takes about 1-2 weeks and takes place in the form of a tour.
The next Road Show events will be held in Singapore (April 28) and Jakarta (April 30).